Silvertree Management


Peter Allerstorfer


Prior to founding Silvertree Internet Holdings, Peter co-founded and served as co-CEO. Zando is South Africa’s largest e-commerce fashion store. Peter also co-founded, Nigeria’s largest e-commerce store. Prior to founding, Peter worked for McKinsey & Company as a management consultant between 2009 and 2011. In his role at McKinsey, Peter was involved in consulting in consumer goods, process optimization and provided strategic council in relation to the marketing and sales. Peter received a diploma in economics and mechanical engineering from the Technical University of Graz, in Austria.

Paul Cook, PhD


Before founding Silvertree Internet Holdings, Paul worked at McKinsey & Company, where he specialised in African growth strategy, and co-authored the McKinsey Global Institute report ‘Africa at work: Job creation and inclusive growth’. He brings deep understanding of opportunities on the continent and operational blockages to realising them. Before McKinsey, Paul co-founded Thornhill Associates, an online leadership development and feedback provider. He holds a PhD in physics from the California Institute of Technology.

Manuel Koser


Before founding Silvertree Internet Holdings, Manuel co-founded Zando in South Africa, and served as co-CEO; and co-founded Jumia in Nigeria. Before relocating to South Africa Manuel worked as a Vice President for Corporate Development and Investments in Frankfurt for the Altira Group, focusing on African, renewable and German mid-cap investments. Manuel started his career as a Management Consultant for the Boston Consulting Group, where he focused on corporate finance and industrial goods projects in Germany, UAE, India, UK and South Africa. Manuel holds a B.Sc from University of Maastricht and Universita Luigi Bocconi.

Andrew Whale, CA(SA)


Before joining Silvertree Internet Holdings, Andrew worked for KPMG in Chicago within the audit practice, in asset management specializing in commercial real estate, private equity, funds, hotels, and provided guidance to clients on financial reporting. Prior to that Andrew completed his articles at KPMG, Cape Town, within the Regional Audit practice where he was involved in providing services to clients across a variety of industries. Andrew is a CA(SA) and holds a BCom Rationum, majoring in business management and accounting, as well as a postgraduate honors degree in accounting from Nelson Mandela Metropolitan University.

Freddy Caspers


Before joining Silvertree as Chairman, Freddy drove more than 20 Billion USD of value creation as founding Executive Board Member of Reckitt Benckiser PLC, one of the leading global players in the consumer and health care industry, serving as CEO of emerging markets for 16 years. His contribution included step changes in growth following successful launches of Power Brands like Durex, and the successful integration of several large acquisitions.

He also works currently in Europe on large-cap deals as Senior Advisor for EQT, a leading global private equity firm. He is owner of a private equity investment vehicle holding various investments into small cap consumer goods, tech and healthcare ventures, mostly in Africa. In his early FMCG career he managed leading global brands at PepsiCo and Johnson&Johnson, in various international roles.

His vision for Silvertree is to help to transform economic growth across Africa by creating the leading internet-based brand portfolio powerhouse across the region.



A Taste of the Silvertree Culture

Introducing the Silvertree portfolio (Nov 2016)


…and blooper reel (Nov 2016)


Silvertree Music Video (May 2016)


Xmas Greetings (Dec 2016)